Seller's Guide

10 Steps to a Stress-Free & Profitable Sale

Selling a home for top-dollar requires a strategic approach, expert marketing, and meticulous attention to detail. Alisa’s process is designed to maximize value while providing her clients with unparalleled support.

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Contract Deadlines

The timeline below outlines key contract deadlines based on typical timeframes. While these are general guidelines, exact dates will be specified in your purchase contract. Staying on track with each milestone ensures a smooth and successful closing.

Congratulations!

You have successfully closed a meaningful chapter, with your property now in the hands of its new owner. This accomplishment marks not just the end of one journey, but the beginning of new opportunities ahead. 

To your continued success!

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Your Top Questions, Answered

Navigating the Home Selling Process with Knowledge and Expertise

A listing agent represents the seller and is responsible for pricing, marketing, negotiating, and guiding the sale through to completion. The agent’s expertise and knowledge of the local market ensure the home is presented in the best light and that negotiations are handled professionally.

A home inspection is a professional assessment of a property's condition, focusing on key components such as the foundation, electrical systems, plumbing, and more. While scheduling an inspection is typically the buyer’s responsibility, a seller may benefit from conducting a pre-listing inspection after addressing known concerns and before putting the home on the market. This proactive approach helps uncover any remaining issues that may need attention, allowing the seller to make informed decisions about repairs, set a competitive price, and provide buyers with greater confidence. In some cases, a pre-listing inspection can even encourage stronger offers with shorter contingency periods, creating a smoother and more efficient transaction.

Overpricing a home can deter serious buyers, leading to fewer showings, extended time on the market, and ultimately, a lower final sale price. As a listing remains unsold, buyers may perceive it as undesirable, resulting in diminished interest and below-market offers. A well-priced home attracts more interest, increasing the likelihood of receiving offers and a timely sale. Pricing the home correctly from the start is crucial to its success. By conducting a precise market analysis and positioning the home competitively from the beginning, Alisa helps sellers attract qualified buyers and improve their chances of a successful sale.

When a seller receives multiple offers, they can choose to accept the best one or negotiate terms with various buyers. Evaluating offers involves more than just price - it’s important to consider contingencies, buyer qualifications, and closing timelines. Alisa will assist in managing this process to ensure the best outcome.

Once an offer is accepted and both parties have signed the contract, it is legally binding. Rejection after acceptance can only occur in certain circumstances, such as failure to meet contract terms. A seller can still negotiate with the buyer during the process if issues arise.

To confirm a buyer is qualified, it is essential they provide a pre-approval or pre-qualification letter from a reputable lender, or proof of funds if purchasing with cash, to verify their financial ability to buy the home. These documents not only demonstrate that the buyer has been evaluated by a financial institution, but also indicate their genuine intent to move forward with the transaction. Alisa works diligently to assess each potential buyer, confirming they have the financial means and commitment to successfully close the transaction. By carefully evaluating all aspects of the buyer’s qualifications upfront, she helps sellers avoid unnecessary delays and fosters a smoother, more reliable transaction.

Earnest money is a deposit made by the buyer to demonstrate their genuine commitment to the purchase, typically around 1% of the home's price and held in escrow. If the transaction successfully closes, the earnest money is applied toward the buyer’s closing costs or down payment. For the seller, this deposit serves as a safeguard, assuring them that the buyer is serious about proceeding with the transaction. Should the buyer withdraw for reasons not covered by contingencies, the seller may be entitled to retain the earnest money as compensation for the time and effort invested, as well as the disruption caused by the canceled agreement.

A contingency is a condition that must be met for the sale to proceed, such as a successful home inspection, appraisal, or financing approval. While contingencies are common, sellers can negotiate terms to minimize or eliminate them in order to ensure a smoother and more predictable transaction.

An appraisal is an independent assessment of a home’s value, typically required by the buyer’s lender. The appraiser compares the home to recent sales of similar properties in the area to determine its fair market value. If the appraisal comes in lower than the offer price, negotiations may be necessary.

Once closing is complete, the seller will receive their proceeds from the sale, minus any outstanding costs or fees. The buyer officially takes possession of the property, and the seller’s obligations are typically fulfilled. Alisa will ensure all post-closing details are handled efficiently.

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